Bells and whistles may seem nice in concept, but they rarely add much value to an effectively constructed and sensible web design. Typically, the websites best at effectively converting site visitors into buying customers, maintain an attractive layout, but keep it clean and simple. Google is an excellent example of such a site. Actually, users found Google’s initial design over simplified during the initial testing phases. Thus in order to keep a simple interface, but prevent the appearance of site constructed without much thought, Google added the ‘I’m Feeling Lucky’ button underneath the search box. Despite the fact that hardly anyone clicks on this button, its addition balances the layout in such a way that delivers a better user experience.
To keep websites simple, without making them look bland such as in Google’s case, a balanced distribution of content and graphics is required and the use of slightly contrasting colors and clear fonts is key. Visit goonlinelive.com for more information on balancing graphics and content in any site’s web design. Colors that are scream, are overtly contrasting, and font sizes that are difficult to read will put a strain on visitors’ eyes.Also, one should break up sizable blocks of text with either spacing or images as appropriate.